Sales & Telemarketing

Marketing Manager

The Marketing Manager will be responsible for developing and executing marketing strategies to drive awareness and adoption of our product. They will work closely with the sales team to generate leads and with the product team to ensure messaging and positioning is consistent with the product roadmap. The ideal candidate will have a Bachelor's degree in marketing or a related field, 3+ years of experience in B2B marketing, and strong project management and organizational skills.

Job Description

We are looking for a highly motivated and experienced Marketing Manager to join our team. As the Marketing Manager, you will be responsible for developing and executing marketing strategies to drive awareness and adoption of our product. You will work closely with the sales team to generate leads, and with the product team to ensure messaging and positioning is consistent with the product roadmap.

  • Bachelor's degree in marketing or a related field
  • 3+ years of experience in B2B marketing, preferably in a start-up environment
  • Strong understanding of marketing principles and strategy
  • Experience with social media and digital marketing tools
  • Basic graphic designs skills
  • Knowledgable of SEO best-practices
  • Excellent communication and presentation skills
  • Strong project management and organizational skills
  • Proficient in Microsoft Office and Google Suite

NOTE: Only candidates with B2B (Business-to-Business) Marketing experience are encouraged to apply and will be considered.

Job Responsibilities

  • Develop and execute marketing strategies to drive awareness and adoption of our product.
  • Work closely with the sales team to generate leads.
  • Work closely with the product team to ensure messaging and positioning is consistent with the product roadmap.
  • Manage social media accounts and create engaging content to build brand awareness.
  • Monitor and analyze marketing performance metrics to optimize campaigns and improve ROI.
  • Plan and coordinate marketing events such as trade shows and webinars.
  • Conduct market research to stay up-to-date on industry trends and competitors.
  • Collaborate with designers and writers to create marketing materials.
  • Manage marketing budgets and allocate resources effectively.
  • Develop and maintain relationships with key stakeholders, including customers, partners, and industry influencers.

Perks & Benefits

  • Competitive salary and benefits package
  • Opportunity to work in a dynamic and fast-paced start-up environment
  • Collaborative and supportive team culture
  • Professional development opportunities
  • Flexible work schedule and remote work options
  • Free snacks and beverages in the office.

Join the Capella Team Today and Build Your Future